case studies - ASDA - Pharmacy Signs

ASDA Stores (a Wal Mart Company) have continued the trend of companies embracing EL as both an exciting media and "energy efficient" alternative
With a brief to enhance the traditional pharmacy "green cross" for in-store POS/POP and use EL as an alternative to both LED and neon.
Client: ASDA
Campaign: 2007/2008
Region: United Kingdom
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